The iPhone 4 gets better with age
Like a fine wine or stinky cheese, Apple’s iPhone 4 seems to get better with age.
Apple just reported record iPhone shipments — 20.3 million units — for a year-old device. That’s up 142% year-over year from its launch quarter. (Actually, some of those phones may even be the iPhone 3GS, which is now almost two years old.)
Here’s Apple’s ever-increasing iPhone unit sales tally since the iPhone 4 went on sale last June:
- June 2010: 8.4 million
- September 2010: 14.1 million
- December 2010: 16.2 million
- March 2011: 18.6 million
- June 2011: 20.3 million
Why is this happening?
For one, the iPhone 4 is still the best overall phone on the market. Sure, other phones may be superior on a feature-by-feature basis, but when you look at the complete package, nothing tops the iPhone 4. So for people who just need a phone, and not necessarily the absolute newest one in the world, the iPhone 4 is still their best bet.
Apple also continues to add new carrier partners. And the white iPhone 4 launch probably helped. And overall interest in smartphones continues to grow rapidly, too. This all adds up to progressively larger sales for Apple.
And that’s how a year-old phone is Apple’s best-selling product.